Lutruwita Art Orchestra

AllBranding & MarketingDigital Illustration
Written By Caleb Nichols-Mansell

A visual identity flowing with coastline curves, creativity, and collective spirit.

After meeting with the Lutruwita Art Orchestra to hear their vision, I developed an artwork that evolved into a full visual identity. The design draws on themes of gathering, diversity, and the water that surrounds our island home. Organic shapes mirror the coastline and evoke the natural flow of creativity and connection. The final logo is both artistic and functional, a professional yet expressive mark that captures the collective’s spirit and will grow with them over time. This bespoke brand identity blends story, culture, and sound.

Client: Lutruwita Art Orchestra
Project Type: Branding & Marketing, Digital Illustration
Location: Hobart, Tasmania
Year: 2024

Like this? Let’s get started on a commission!

Caleb Nichols-Mansell

Caleb Nichols-Mansell moves between Country, culture, and contemporary practice — weaving stories from land, spirit, and community into powerful visual languages. As a proud Palawa man, Caleb's work bridges the ancient and the evolving, reimagining Aboriginal knowledge systems through design, public art, and digital storytelling.

His practice is rooted in Country and carried forward through site-responsive interventions, graphic and surface design, and large-scale public commissions. Through intricate textures, flowing linework, and bold organic forms, Caleb invites reflection on identity, resilience, and the enduring strength of Palawa people.

His works have been commissioned by leading institutions across Australia, including MONA, University of Tasmania, Arts Tasmania, Australian Fashion Week, Lifeline Australia, and the Tasmanian Symphony Orchestra; embedding stories of survival, connection, and contemporary Aboriginal identity into the cultural, public, and built environment.

www.calebnicholsmansell.com.au

https://www.calebnicholsmansell.com.au
Previous

Tas. Symphony Orchestra - Vibrations II
Next

McClelland Sculpture Park